Home » Link Networks » Guest Blogging – Google Takes its Revenge

Guest Blogging – Google Takes its Revenge

matt cutts spam head Google

Google has been warning webmasters about spammy guest blogging for quite a while, but now, the search engine is getting serious.

Head of webspam Matt Cutts tweeted early this morning that Google has taken action on a large guest blog network, and reminded people about “the spam risks of guest blogging”.

That link points to a post from January on Matt’s personal blog where he proclaimed that “guest blogging is done.” He later clarified that he meant guest blogging specifically for SEO.

He didn’t specify which network Google just took action on, but Pushfire CEO Rae Hoffman suggested that MyBlogGuest appears to be the “winner”.

It looks like MyBlogGuest was the “winner” – not appearing on branded terms RT @mattcutts Today we took action on a large guest blog network

— Rae Hoffman (@sugarrae) March 19, 2014

@gcharlton @mattcutts @patrickaltoft examples as in? “branded terms” – they ranked for their name yesterday, they don’t today…

— Rae Hoffman (@sugarrae) March 19, 2014

@gcharlton @mattcutts @patrickaltoft examples as in? “branded terms” – they ranked for their name yesterday, they don’t today…

— Rae Hoffman (@sugarrae) March 19, 2014

Still, from where we’re sitting, the site is in the top three for its name, appearing only under its own Twitter and Facebook pages.

Guest Blogging

There has been no update from MyBlogGuest on the topic so far this morning.

Update: Smarty has confirmed that the network has been penalized.

[Official] Even though #myblogguest has been against paying for links (unlike other platforms), @mattcutts team decided to penalize us…

— Ann Smarty (@seosmarty) March 19, 2014

The site promises on its homepage, “We don’t allow in any way to manipulate Google Rankings or break any Google rules.” It does promise bloggers a way to build links, which everyone knows is a key signal in Google’s ranking algorithm (Cutts recently said links are still “super important”).

Barry Schwartz at Search Engine Land points out that Ann Smarty, who owns MyBlogGuest, wrote a blog post after Cutts’ January post, saying her network wouldn’t nofollow links, so it does seem like a likely target. She wrote:

MyBlogGuest is NOT going to allow nofollow links or paid guest blogging (even though Matt Cutts seems to be forcing us to for whatever reason).

Instead we will keep promoting the pure and authentic guest blogging concept we believe in.

She went on to note that she is an SEO who stopped depending on organic rankings a long time ago.

“I believe in the Internet and its ability of giving little people (like myself) the power of being heard. I can say, I don’t care about Google,” she wrote. “I don’t think Google is THE Internet.”

She’s right, and one can’t help but admire her attitude, but one also can’t help but wonder how many of those utilizing the network have that attitude.

It stands to reason that Google is going to be going after more of them the way it has been doing with other link networks.

Google isn’t the Internet, but how much are people spending time and effort writing guest blog posts depending on it?

Update: Apparently Smarty does care about Google. Bill Hartzer writes that she told him before Cutts made the announcement, “I really hope that they don’t target MyBlogGuest. There are other guest blogging networks that should targeted, such as PostJoint, a paid guest blogging network. MylLogGuest is not a paid network.”


  1. Morris Sopczak says:

    Quite beneficial, look forwards to coming back

Leave a Reply

Your email address will not be published. Required fields are marked *


You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <s> <strike> <strong>